{ "name": "Floyd Tang Case Center", "url": "https://tang92.com/en/cases/", "language": "en", "organization": "EVENBETTER TECH", "person": "Floyd Tang", "alternateName": "Tang Jiuliang", "lastVerified": "2026-05-19", "source": "Public-safe case and training summary, verified for display", "selectionRules": [ "The theme, context, and next-step relationship must be explainable in public.", "No private customer information is disclosed.", "No inquiry, view, or transaction outcome is promised." ], "recognition": { "title": "Learner Feedback", "intro": "These are public-facing feedback types: whether learners took action after a workshop, whether teams started reviewing, and whether content or leads began moving. Private chats and client details remain desensitized.", "items": [ { "title": "After offline workshops, learners know where to start", "scene": "AI Future / AI for Exporters Camp", "text": "The focus moves from tool demonstrations back to products, customers, and content rhythm, so teams can build an executable workflow.", "image": "/assets/feedback/feedback-course-praise.jpg", "imageAlt": "After offline workshops, learners know where to start" }, { "title": "Content and ad teams start reviewing with data", "scene": "Short-video acquisition / TikTok B2B", "text": "When topics, materials, account rhythm, and review sheets are fixed, teams know what to continue and what to stop.", "image": "/assets/feedback/feedback-ad-growth.jpg", "imageAlt": "Content and ad teams start reviewing with data" }, { "title": "Some learners report back after receiving inquiries", "scene": "Inquiry feedback / Active development", "text": "We do not turn individual results into guarantees, but this feedback shows what becomes possible when selection, customers, content, and follow-up connect.", "image": "/assets/feedback/feedback-inquiry-win.jpg", "imageAlt": "Some learners report back after receiving inquiries" }, { "title": "Live Q&A turns problems into concrete actions", "scene": "Offline workshop / Q&A", "text": "A workshop is not just about listening. It is about bringing products, accounts, customers, and team issues into the room and breaking them into actions.", "image": "/assets/feedback/feedback-classroom-qa.jpg", "imageAlt": "Live Q&A turns problems into concrete actions" }, { "title": "Some teams start seeing signals on site", "scene": "Offline workshop / result feedback", "text": "For teams with existing products and materials, a workshop can act as a focused calibration session.", "image": "/assets/feedback/feedback-live-result.jpg", "imageAlt": "Some teams start seeing signals on site" }, { "title": "TikTok content begins to show traffic signals", "scene": "TikTok B2B / content testing", "text": "Traffic is not the final goal, but it helps teams test which product angles and expressions overseas audiences actually notice.", "image": "/assets/feedback/feedback-tiktok-traffic.jpg", "imageAlt": "TikTok content begins to show traffic signals" } ] }, "businessCases": { "title": "Client Business Cases", "intro": "These cases are organized by business problem. Company names and contacts are hidden; only industry, problem, action, and public-safe results are shown. Outcomes depend on industry, team execution, budget, and time.", "items": [ { "slug": "middle-east-flooring-tiktok", "label": "TikTok managed operation", "industry": "Flooring exporter", "title": "From traditional channels to Middle East TikTok acquisition", "visual": "tiktok", "image": "/assets/business-cases/middle-east-flooring-tiktok.jpg", "imageAlt": "Illustration of a flooring exporter using TikTok for Middle East customer acquisition", "quickResult": "Localized videos and ad review helped the team move from unclear expression to continuous buyer-response testing.", "before": "The company had export capability, but buyer reach in the Middle East was hard because of language and cultural expression barriers.", "action": "Built a TikTok brand account using Arabic subtitles, English voiceover, digital-human presentation, grouped topics, and exhibition content.", "asset": "Bilingual content structure, account topics, cover style, product presentation, and ad-review rhythm.", "result": "About USD 70 in 20 days brought 100+ targeted inquiries; about USD 1,000 cumulatively brought 1,200+ inquiries.", "suitedFor": "Export teams with products and materials but no stable overseas short-video expression or ad-review rhythm." }, { "slug": "solar-tiktok-growth", "label": "TikTok offline workshop", "industry": "Solar company", "title": "From not knowing TikTok to building a benchmark account", "visual": "solar", "image": "/assets/business-cases/solar-tiktok-growth.jpg", "imageAlt": "Illustration of solar-product short videos for overseas B2B buyers", "quickResult": "Product scenes, production lines, and installation processes gave B2B products an overseas content entry point.", "before": "The company mainly relied on international marketplaces and was unsure whether TikTok could work for B2B.", "action": "Learned account setup, content planning, and publishing strategy, then published content around automated production-line installation.", "asset": "Product video topics, production-line materials, and comment-to-inquiry handling actions.", "result": "One video gained millions of views; the account grew from 700 to 3,000+ followers and later accumulated 50,000+ followers.", "suitedFor": "Companies that want to test TikTok B2B but lack stable topics and inquiry handling." }, { "slug": "yiwu-digital-human", "label": "AI digital human", "industry": "Yiwu small commodities", "title": "Using multilingual digital humans to reach more overseas buyers", "visual": "avatar", "image": "/assets/business-cases/yiwu-digital-human.jpg", "imageAlt": "Illustration of multilingual AI digital-human videos for Yiwu products", "quickResult": "Reusable video templates solved the lack of stable on-camera time and multilingual expression.", "before": "Owners had products and supply chains, but lacked time on camera, language ability, and multilingual content capacity.", "action": "Recorded short material, customized AI digital-human images, and generated videos in English, Spanish, Arabic, Portuguese, and more.", "asset": "Multilingual presenter templates, product scripts, and content expression for different markets.", "result": "Client feedback showed a large number of WeChat adds after posting; one account accumulated 54,000 overseas followers.", "suitedFor": "Export teams with many products and markets but limited presenter and language capacity." }, { "slug": "lighting-ai-leads", "label": "AI workflow", "industry": "Lighting exporter", "title": "Turning manual lead research into an AI workflow", "visual": "workflow", "image": "/assets/business-cases/lighting-ai-leads.jpg", "imageAlt": "Illustration of an AI workflow for lighting-export lead research", "quickResult": "AI handled initial filtering, lead scoring, and first-email drafts, leaving the founder's time for higher-value follow-up.", "before": "The founder spent too much time manually screening LinkedIn prospects.", "action": "Built an AI-agent lead workflow scoring prospects by role, company scale, and recent signals, then drafting personalized first emails.", "asset": "Customer screening criteria, lead-scoring rules, first-email templates, and human-handoff boundaries.", "result": "Customer-acquisition cost dropped by 60%, and founder time shifted toward better-fit prospects.", "suitedFor": "Teams with high-value orders, complex customer judgment, and founders consumed by lead screening." } ] }, "featured": [ { "slug": "thailand-training", "anchor": "case-thailand", "label": "International faculty training", "period": "2026-03", "title": "Thailand Cross-border E-commerce Faculty Training Program", "scene": "Organized by Thailand's vocational education system with partner institutions", "summary": "Shared a practical content-production methodology for cross-border e-commerce teachers.", "text": "The session broke down mobile shooting, CapCut editing, short-video traffic logic, titles, copywriting, and cover design into a teachable training structure.", "value": "Brought content-production methodology into an international faculty-training context.", "image": "", "imageAlt": "Public source reference", "sourceLabel": "Public report", "sourceUrl": "https://mp.weixin.qq.com/s/XodWEakzlrEHhPAR1t4oJw", "homeFeatured": true }, { "slug": "ali-youth", "anchor": "case-ali-youth", "label": "University / business school", "period": "2025-05", "title": "Alibaba Business School Gen Z AI Empowerment Camp", "scene": "Hangzhou international communication and university training context", "summary": "Connected DeepSeek, TikTok, and cross-border e-commerce for young learners.", "text": "The program helped participants understand how AI tools, short-video expression, and cross-border business connect.", "value": "Linked youth talent development, AI tools, and cross-border e-commerce expression.", "image": "", "imageAlt": "Public source reference", "sourceLabel": "Public report", "sourceUrl": "https://mp.weixin.qq.com/s/f_BTbkGhvXaKKbARHDy2LA", "homeFeatured": true }, { "slug": "jiaxing-ai-training", "anchor": "case-jiaxing", "label": "Vocational education", "period": "2024-09", "title": "AI Digital Empowerment Cross-border E-commerce Training: Jiaxing", "scene": "Vocational education and industry-education integration", "summary": "Connected AI capabilities with cross-border e-commerce training through offline and online sessions.", "text": "The training linked content production, platform understanding, and AI tools so learners could move from trend awareness to practice.", "value": "Shows how the EVENBETTER method can enter vocational and industry-education scenarios.", "image": "", "imageAlt": "Public source reference", "sourceLabel": "Public report", "sourceUrl": "https://mp.weixin.qq.com/s/s9CrH5_TE5FXojswaertAw", "homeFeatured": false }, { "slug": "shanghai-ai-upgrade", "anchor": "case-shanghai-ai-upgrade", "label": "Enterprise AI upgrade", "period": "2023-06", "title": "ChatGPT Enterprise AI Upgrade Workshop in Shanghai", "scene": "Foreign-trade business owners and industry association context in Shanghai", "summary": "Shared how exporters can move from AI tools to business implementation.", "text": "Topics included ChatGPT copy and image use, brand packaging, digital humans, workflow mapping, and proactive marketing for exporters.", "value": "Explained enterprise AI upgrades to foreign-trade owners and teams.", "image": "", "imageAlt": "Public source reference", "sourceLabel": "Public / owned record", "sourceUrl": "https://mp.weixin.qq.com/s/kqHPcbVZpp_gYr7cBCTERg", "homeFeatured": true }, { "slug": "jiangshan-plastic", "anchor": "case-jiangshan", "label": "Industry association", "period": "2025-12", "title": "Jiangshan Plastics Overseas Video Marketing Workshop", "scene": "Foreign-trade training for plastics-industry companies", "summary": "Explained overseas video marketing, TikTok keywords, competitors, data, and order cases.", "text": "The session covered keyword preparation, research platforms, competitor-account collection, data analysis, and order-case learning.", "value": "A reference case for industrial clusters and association-level short-video training.", "image": "", "imageAlt": "Public source reference", "sourceLabel": "Public report", "sourceUrl": "https://mp.weixin.qq.com/s/Kno9mq9M7brkSt62GSYGjA", "homeFeatured": false }, { "slug": "seo-videoforce", "anchor": "case-seo-videoforce", "label": "Industrial cluster / B2B", "period": "2023", "title": "Videoforce Cross-border B2B Short-video Sharing Session", "scene": "Foreign-trade companies in industrial clusters such as Foshan, Ningbo, and Yiwu", "summary": "Helped industrial-cluster companies understand TikTok and B2B short-video expression.", "text": "The sharing connected TikTok, Chinese supply chains, account positioning, content expression, and overseas customer understanding.", "value": "Kept as a timeline case rather than a homepage highlight.", "image": "", "imageAlt": "Public source reference", "sourceLabel": "Public report", "sourceUrl": "https://www.seo.com.cn/news-1411.html", "homeFeatured": false } ], "details": [ { "slug": "shanghai-ai-upgrade", "problem": "Exporters were starting to pay attention to ChatGPT, but needed to know how AI could connect to brand, content, customer acquisition, and team workflows.", "approach": "Covered ChatGPT copy and image use, brand packaging, digital humans, workflow mapping, and proactive marketing.", "takeaways": [ "Moved AI from tool demos back to real exporter operations", "Helped owners understand AI boundaries and potential", "Connected content, brand, digital humans, and proactive marketing" ], "publicFacts": [ "June 9-10, 2023", "Shanghai foreign-trade and e-commerce association context", "Recorded in owned annual summary and public source" ], "nextStep": "Useful for understanding the early shift from AI tool teaching to enterprise AI upgrades." }, { "slug": "thailand-training", "problem": "Cross-border e-commerce faculty training needed specific content-production methods, not only platform trends.", "approach": "Explained mobile shooting, CapCut editing, traffic logic, title writing, and cover design as a teachable structure.", "takeaways": [ "Turned short-video production into transferable teaching actions", "Connected shooting, editing, traffic logic, titles, and covers", "Useful international faculty-training proof" ], "publicFacts": [ "Publicly reported in March 2026", "Organized in Thailand's vocational education context", "Large-scale faculty participation was reported publicly" ], "nextStep": "Useful for understanding external proof around content-production methodology." }, { "slug": "ali-youth", "problem": "Young cross-border e-commerce learners needed a clear path connecting AI tools, TikTok, and overseas business.", "approach": "Used DeepSeek + TikTok for cross-border expansion as the theme, connecting AI tools, content expression, and talent development.", "takeaways": [ "Explained how AI tools connect with cross-border business", "Placed TikTok expression inside a real business context", "Useful university and youth talent proof" ], "publicFacts": [ "Publicly reported in May 2025", "University / business school context", "External public link available" ], "nextStep": "Useful for understanding public proof in higher-education and youth-talent settings." }, { "slug": "jiaxing-ai-training", "problem": "Cross-border e-commerce training needed hands-on AI capability, not tool introductions.", "approach": "Connected content production, platform understanding, and AI tools through offline training and livestream sessions.", "takeaways": [ "Helped learners understand how AI enters cross-border e-commerce practice", "Connected trends, tools, and content production", "Useful vocational and industry-education proof" ], "publicFacts": [ "Publicly reported in September 2024", "Jiaxing vocational education context", "Offline training and livestream" ], "nextStep": "Useful for understanding cooperation in vocational and industry-education scenarios." }, { "slug": "jiangshan-plastic", "problem": "Industrial-cluster exporters wanted overseas video marketing but lacked keyword, competitor, platform, and content training.", "approach": "Covered TikTok keyword preparation, research platforms, competitor-account collection, data analysis, and order cases.", "takeaways": [ "Turned association-level training into overseas video marketing actions", "Helped companies understand TikTok research and content execution", "Useful industrial-cluster training proof" ], "publicFacts": [ "Publicly reported in December 2025", "Jiangshan plastics industry association training", "Overseas video marketing workshop" ], "nextStep": "Useful for understanding industrial-cluster and association-level training experience." }, { "slug": "seo-videoforce", "problem": "Industrial-cluster exporters were interested in overseas short video, but needed to understand B2B positioning and expression first.", "approach": "Connected TikTok, Chinese supply chains, account positioning, content, and overseas expression.", "takeaways": [ "Explained that B2B short video is not entertainment content", "Connected TikTok with supply chains and customer understanding", "Kept as an early B2B short-video cooperation record" ], "publicFacts": [ "Publicly reported in 2023", "Industrial-cluster context including Foshan, Ningbo, and Yiwu", "External link available" ], "nextStep": "Useful for understanding early B2B short-video and industrial-cluster training." } ], "services": [ { "slug": "enterprise-ai-upgrade-consulting", "name": "AI Business System Upgrade Consulting", "role": "Custom consulting after courses or membership", "text": "For exporters that need deeper implementation after courses or membership.", "cardPoints": [ "Post-course deeper implementation", "Scope confirmed by consultant" ], "audience": "Export owners, business leads, sales teams, content teams, and management teams planning an AI upgrade", "solves": "Uses Build / Traffic / Team to turn scattered materials, content actions, and AI usage into data assets, buyer-attention paths, AI workflows, and team review mechanisms.", "deliverables": [ "Diagnose business goals, product materials, customer path, content assets, and team status", "Build product knowledge, customer FAQ, proof, material rules, and review templates", "Design the website, articles, videos, SEO/GEO, and outreach path", "Run the first cycle of publishing, outreach, inquiry handling, and review write-back" ], "problem": "Product materials, content actions, and AI usage are scattered; the owner's and sales team's experience has not become a reusable company asset.", "method": "This primarily solves Build while starting Traffic and Team: organize products, customers, proof, and FAQs into data assets, design the buyer-attention path, then write it into AI workflows and review routines.", "takeaways": [ "A first enterprise data-asset base", "Customer FAQ and proof library", "Content path and publishing rhythm", "AI workflow / SOP / review templates" ], "startPath": [ "Review the three product lines first: active development, Kan Dong Growth Camp, or annual membership.", "If the company still needs deeper implementation after learning, a consultant will confirm the diagnosis and custom consulting scope." ], "decisionTable": [ { "question": "Are your product facts, sales language, and AI usage scattered?", "yes": "Use this service to organize products, customers, FAQs, proof, and sales experience into reusable data assets.", "no": "If you mainly need ongoing updates and Q&A, start from annual membership; if you need concentrated practice, start from the active-development offline class." }, { "question": "Do you need implementation inside the company, not only training?", "yes": "Use this service when real products, accounts, buyer paths, and team rhythm need to be turned into execution.", "no": "If you only want to learn concepts, read the articles or choose a lighter training path first." }, { "question": "Do you want the website, articles, videos, SEO/GEO, and outreach to work as one path?", "yes": "Use this service to design a buyer-attention path instead of chasing one platform.", "no": "If the need is only TikTok B2B execution, consider focused Cross-border IP coaching." } ], "nextStepChecklist": [ "Prepare your company/category summary, core product materials, target markets, and current customer sources.", "Prepare public accounts such as website, LinkedIn, TikTok, Alibaba.com, or other active channels.", "List the top three bottlenecks: data assets, content path, customer development, AI workflow, or team execution." ], "faq": [ { "q": "How is AI business system upgrade consulting different from training?", "a": "Training builds understanding and practice. Consulting works with your products, customers, materials, accounts, and team rhythm to design execution paths and reusable assets." }, { "q": "Is this managed operation?", "a": "No. We diagnose, structure data assets, design workflows, and coach the first cycle, but we do not replace the company's own sales team or business decisions." }, { "q": "Is AI business system upgrade consulting custom software development?", "a": "No. It is not a heavy custom software project, AI Sales Agent deployment, CRM, Digital Sales Room, or fixed-ROI program. The first scope is diagnosis, data assets, content paths, AI workflows, team SOPs, and launch coaching. Larger systems should be confirmed only after the business stage is clear." }, { "q": "Why start from data assets?", "a": "If product facts, customer questions, proof, and sales experience are scattered, AI only fabricates faster. Stable data assets make content, outreach, digital humans, and GEO more reliable." } ], "relatedAnswerSlugs": [ "ai-foreign-trade-consulting", "what-is-being-understood", "how-exporters-do-geo" ], "relatedPostSlugs": [ "build-data-asset-first", "traffic-chase-attention-not-platforms", "team-ai-sop-daily", "trade-ai-practical-guide" ], "boundary": "Can include diagnosis, data-asset setup, content-path design, AI workflow / SOP design, team review, and launch coaching after courses or membership; the actual scope depends on business stage.", "ctaLabel": "Ask about AI upgrade", "ctaTarget": "/#consultation" }, { "slug": "offline-ai-camp", "name": "AI Future | Active Development Camp", "role": "Two-day active-development practice", "text": "Run customer search, lead sorting, research, and first-email drafting on site, then continue with post-class playbooks.", "cardPoints": [ "Two-day offline practice", "Customer search / lead sorting / research / first emails" ], "audience": "Owners, sales teams, and operators who want concentrated learning and live problem breakdown", "solves": "Turns customer search, lead sorting, customer research, first emails, and post-class review into a workflow that can be practiced on site.", "deliverables": [ "Two-day offline focused practice", "Customer search and lead sorting drills", "Customer research template and judgment rules", "First-email and follow-up actions", "Post-class active-development playbook" ], "problem": "The team knows AI is useful but does not know how to plug it into finding customers, judging customers, writing first emails, and reviewing follow-up.", "method": "Solves Build + Traffic: complete product materials and customer profiles on site, run one active-development path, then continue through the workbench and related playbooks.", "takeaways": [ "Customer search sheet", "Lead sorting sheet", "Customer research template", "First-email template", "Post-class active-development playbook" ], "startPath": [ "Best for teams attending together.", "Prepare product materials, target markets, or customer lists before the camp so real problems can be worked on directly." ], "nextStepChecklist": [ "Bring product materials, target markets, current customer lists, or the customer types you want to develop.", "Prepare one or two real business problems: customer search, research, first emails, short-video topics, or team collaboration.", "If possible, bring owner, sales, and operations roles together so the workflow does not stay with one person." ], "faq": [ { "q": "How is the offline camp different from consulting?", "a": "The offline class is concentrated training and active-development practice. Consulting goes deeper into company materials, team rhythm, and long-term implementation." }, { "q": "What should a team take away after two days?", "a": "The goal is not only concepts. Teams should leave with one executable active-development path: customer search, lead sorting, customer research, first emails, and review actions." }, { "q": "Does the offline camp promise inquiry counts, meetings, or efficiency multiples?", "a": "No. The class is designed to clarify and practice real workflows: customer search, lead sorting, customer research, first emails, and review. Outcomes depend on category, market, execution, budget, and review rhythm." } ], "relatedAnswerSlugs": [ "ai-future-product-map", "ai-foreign-trade-consulting", "how-exporters-do-geo" ], "relatedPostSlugs": [ "why-ai-workflow-for-trade", "customer-research-ai-workflow", "trade-ai-practical-guide" ], "boundary": "Can include two-day offline training, live business breakdown, active-development workflow practice, and post-class playbook entry; it does not promise inquiry counts, meeting counts, efficiency multiples, or transaction results.", "ctaLabel": "Ask about the offline class", "ctaTarget": "/#consultation" }, { "slug": "kandong-growth-camp", "name": "AI Future | Kan Dong Growth Camp", "role": "Build the content implementation system on site", "text": "The former TikTok public-benefit class upgraded with AI, helping exporter teams build content assets and an implementation system on site.", "cardPoints": [ "Cross-border IP / fact base / topic map", "Build the first content assets on site" ], "audience": "Export owners and teams with products, cases, and buyer questions, but weak overseas expression, content systems, company IP, or team implementation", "solves": "Turns cross-border IP direction, company facts, buyer questions, topic maps, video scripts, sample paths, and a 30-day action plan into a content implementation system.", "deliverables": [ "Cross-border IP direction card", "Company fact base v1", "Founder / team expression style card", "30-60 topic map", "3 video scripts", "1 real-shot or digital-human sample path", "Website About / FAQ / case-title draft", "30-day action plan" ], "problem": "Many teams ask what videos to shoot, but the deeper issue is whether overseas buyers can understand who the company is, what problem it solves, and why it is trustworthy.", "method": "Solves Build + Traffic: organize product facts, buyer questions, proof, and expression style into content assets, then connect topics, scripts, sample paths, and website copy into a buyer-attention path.", "takeaways": [ "Cross-border IP direction", "Company fact base", "Expression style card", "Topic map", "Video scripts", "Sample path", "30-day action plan" ], "startPath": [ "Best for teams upgrading from the former TikTok public-benefit class, the AI active-development class, or content-export practice.", "Prepare product materials, buyer questions, proof, current accounts, and team roles before the camp." ], "relatedAnswerSlugs": [ "ai-future-product-map", "what-is-being-understood", "ai-foreign-trade-consulting" ], "relatedPostSlugs": [ "tiktok-is-expression-not-channel", "build-data-asset-first", "build-right-understanding", "traffic-chase-attention-not-platforms" ], "nextStepChecklist": [ "Prepare core products, target buyers, common buyer questions, and existing sales or service cases.", "Prepare public channels such as website, TikTok, LinkedIn, WeChat, or video accounts.", "Clarify who handles appearance, materials, scripts, review, and business follow-up so content does not return to one person after the camp." ], "faq": [ { "q": "How is Kan Dong Growth Camp related to the former TikTok public-benefit class?", "a": "It is the upgraded version after adding AI. It is not mainly a platform class; it builds the company fact base, cross-border IP, topic map, scripts, and content implementation system on site." }, { "q": "Is Kan Dong Growth Camp TikTok account coaching?", "a": "No. It solves how the company becomes understood by overseas buyers. TikTok may be one content outlet, but the camp is broader than a single platform." }, { "q": "Will the camp always produce a complete video on site?", "a": "The focus is the content system and sample path. Whether a complete real-shot or digital-human sample can be produced depends on materials, people, and on-site rhythm." } ], "boundary": "Can include company fact base, cross-border IP direction, topic map, scripts, sample path, and a 30-day action plan; it does not promise views, followers, inquiries, transactions, or long-term managed operation.", "ctaLabel": "Ask about Growth Camp", "ctaTarget": "/#consultation" }, { "slug": "annual-membership", "name": "AI Future | Annual Membership", "role": "Ongoing learning and material updates", "text": "One year of course library, live sessions, cases, the Foreign-trade Lobster Forum, workbench ammunition, and ongoing Q&A.", "cardPoints": [ "Course library / live sessions / cases", "Foreign-trade Lobster Forum / Ongoing updates + ongoing learning" ], "audience": "Users with execution capacity who need continuing materials, live Q&A, the Foreign-trade Lobster Forum, and playbook updates", "solves": "Keeps the course library, community FAQ, case breakdowns, live Q&A, monthly ammunition, the Foreign-trade Lobster Forum, and Skill updates in a long-term mechanism.", "deliverables": [ "Course and material library", "Live sessions and replays", "Case breakdowns and SOP updates", "Foreign-trade Lobster Forum", "Workbench ammunition entry", "Ongoing Q&A and review" ], "problem": "After a course, materials get scattered, tools change quickly, questions go unanswered, and the team lacks a long-term operating library.", "method": "Keeps Build assets maintained, updates Traffic methods, and turns Team-level Skills, SOPs, forum co-creation, and review notes into durable materials.", "takeaways": [ "Annual course library", "Live Q&A notes", "Case and SOP updates", "Foreign-trade Lobster Forum co-creation", "Workbench ammunition updates" ], "startPath": [ "Best for users continuing after the active-development class, Kan Dong Growth Camp, or consulting project.", "Confirm membership rights with a consultant, then enter the course library, Foreign-trade Lobster Forum, and workbench entry." ], "nextStepChecklist": [ "Clarify whether you need ongoing materials, live Q&A, the Foreign-trade Lobster Forum, or deeper company consulting.", "Organize courses already taken, tools already used, and recurring questions before entering membership.", "If your team is already executing, prepare review samples so useful actions can be written back into playbooks and Skills." ], "faq": [ { "q": "Who is the annual membership for?", "a": "It is for users who can execute but need continuing materials, live Q&A, the Foreign-trade Lobster Forum, and ongoing playbook updates." }, { "q": "How is membership related to the Trade Workbench?", "a": "Membership provides ongoing learning and updates. The Trade Workbench turns unlocked rights into playbooks, SOPs, prompts, and next actions." }, { "q": "Is annual membership a heavy technical deployment package?", "a": "No. It is an ongoing learning, material update, live Q&A, Foreign-trade Lobster Forum, and playbook-update entry. It is not an AI Sales Agent, Product Knowledge Graph, custom software project, or 12-month implementation package." } ], "relatedAnswerSlugs": [ "ai-future-product-map", "what-is-being-understood", "evenbetter-trade-workbench", "how-exporters-do-geo" ], "relatedPostSlugs": [ "first-ai-workflow", "tools-workflow-skill", "trade-workbench-ai-advisors" ], "boundary": "Can include monthly material updates, live Q&A, Foreign-trade Lobster Forum co-creation, stage review, and Skill / playbook updates; it is not heavy technical deployment, custom system development, or a results-promise project.", "ctaLabel": "Ask about membership", "ctaTarget": "/#consultation" }, { "slug": "tiktok-coaching", "name": "Cross-border IP Brand Implementation Camp", "role": "Cross-border IP and brand implementation coaching", "text": "For teams building cross-border IP, overseas social content, inquiry handling, and review rhythm.", "cardPoints": [ "Cross-border IP / topics / inquiry path", "Service-group coaching and stage iteration" ], "audience": "Teams committed to long-term cross-border IP, overseas social content, or brand implementation", "solves": "Continues the Build foundation and Traffic path created by AI upgrade consulting through cross-border IP, topics, materials, inquiry handling, SOPs, and knowledge-base updates.", "deliverables": [ "8-week progressive training", "Online classes / live Q&A / practical assignments", "Cross-border IP direction and topic design", "Form and inquiry-handling path", "180-day service-group coaching and stage review" ], "problem": "The team wants overseas social content and cross-border IP, but positioning, topics, forms, inquiry handling, review, and team rhythm do not run consistently.", "method": "Focuses on Traffic + Team: complete the Build expression base, run overseas social content as a buyer-attention path, then turn it into team rhythm through assignments, live Q&A, SOPs, and playbooks.", "takeaways": [ "Cross-border IP positioning sheet", "Topic plan and material list", "Publishing rhythm", "Inquiry-handling path", "Review sheet" ], "startPath": [ "First check whether the team already has people and content rhythm.", "Works best as a focused continuation after Kan Dong Growth Camp, AI upgrade consulting, or active-development training." ], "nextStepChecklist": [ "Prepare current TikTok, LinkedIn, website, Alibaba.com, or other public account links.", "Prepare product selling points, customer types, production scenes, and usage scenarios to judge visual expression potential.", "Clarify who handles filming, editing, posting, inquiry handling, and review so content does not depend on one person." ], "faq": [ { "q": "Is Cross-border IP coaching managed operation?", "a": "It is not pure outsourcing. It is for exporter teams that want to build account positioning, topics, material rhythm, inquiry handling, and review mechanisms." }, { "q": "Is TikTok right for every exporter?", "a": "No. First judge whether the product can be explained visually, whether the target market has attention on TikTok, and whether the team can keep producing content." }, { "q": "How is Cross-border IP coaching related to AI business system upgrade consulting?", "a": "Cross-border IP coaching is a focused Traffic / Team continuation. It usually works better after the Build foundation, account direction, and inquiry-handling path are clearer; it is not the first entry for every company." } ], "relatedAnswerSlugs": [ "ai-future-product-map", "tiktok-b2b-customer-acquisition", "what-is-being-understood" ], "relatedPostSlugs": [ "tiktok-is-expression-not-channel", "traffic-views-not-leads", "traffic-chase-attention-not-platforms" ], "boundary": "Can include progressive training, live Q&A, assignments, service-group coaching, account positioning, topic design, material review, and stage iteration; it does not promise views, inquiry counts, or transaction value.", "ctaLabel": "Ask about coaching", "ctaTarget": "/#consultation" }, { "slug": "trade-workbench", "name": "EVENBETTER Trade Workbench", "role": "Execution entry for authorized users", "text": "Paid-user execution entry for unlocked playbooks, SOPs, prompts, and next actions after classes, membership, consulting, or coaching.", "cardPoints": [ "Playbooks / SOPs / prompts", "Open next actions by rights" ], "audience": "Users enrolled in active-development classes, Kan Dong Growth Camp, annual membership, consulting, or coaching services", "solves": "Turns courses, live sessions, community materials, and consulting outputs into unlocked playbooks in one execution entry.", "deliverables": [ "Role-based playbook access", "SOPs, prompts, and FAQ", "Execution actions after classes, camps, membership, or live sessions", "Future connection to authorized AI-assistant learning links" ], "problem": "Courses, live sessions, community materials, and consulting notes are scattered; authorized users need one place to find what to copy, adapt, and do next.", "method": "Focuses on Team: turn Build and Traffic actions into playbooks, SOPs, prompts, FAQ, and authorized AI-assistant learning links.", "takeaways": [ "Unlocked playbooks", "SOPs, prompts, and FAQ", "Next actions after courses and live sessions", "Authorized AI-assistant learning entry" ], "startPath": [ "Authorized users can open the workbench directly.", "New users should consult first to choose active-development class, Kan Dong Growth Camp, annual membership, coaching, or consulting." ], "nextStepChecklist": [ "Confirm whether you have unlocked active-development class, Kan Dong Growth Camp, membership, consulting, or coaching rights.", "Prepare the task you need to execute: customer development, content topics, outreach emails, review, or data organization.", "New users should consult first to choose the right product-map entry before using the workbench." ], "faq": [ { "q": "Is the Trade Workbench a CRM or order system?", "a": "No. It is an execution entry for authorized users: playbooks, SOPs, prompts, FAQ, and next actions. It is not a CRM, order system, public course site, lead-capture system, quoting/proposal automation tool, customer-lifecycle platform, or Digital Sales Room." }, { "q": "Who can use the Trade Workbench?", "a": "It mainly serves users with unlocked active-development class, Kan Dong Growth Camp, annual membership, consulting, or coaching rights. Public pages explain the entry; content access follows user rights." } ], "relatedAnswerSlugs": [ "ai-future-product-map", "evenbetter-trade-workbench", "ai-foreign-trade-consulting" ], "relatedPostSlugs": [ "trade-workbench-ai-advisors", "tools-workflow-skill" ], "boundary": "The workbench is not a CRM, order system, course site, public pricing page, lead-capture system, quoting/proposal automation tool, customer-lifecycle platform, or Digital Sales Room; it is the execution entry for authorized users.", "ctaLabel": "Open Trade Workbench", "ctaTarget": "https://trade.tang92.com" } ], "aboutTimeline": { "ownTraining": [ { "period": "2024", "title": "AI Future offline practical workshops", "scene": "Owned offline training", "content": "Connected independent sites, social media, short video, graphics, digital humans, livestreaming, and conversion into practical exporter training.", "evidence": "Owned course materials" }, { "period": "2025", "title": "TikTok B2B and brand implementation coaching", "scene": "Owned coaching and partner workshops", "content": "Built a growth path for B2B overseas brands through offline workshops, TikTok camps, and coaching.", "evidence": "Owned course materials" }, { "period": "2026", "title": "AI lead development and Trade Workbench", "scene": "Owned product and workflow system", "content": "Upgraded course delivery into AI lead development, AI workflows, and the EVENBETTER Trade Workbench.", "evidence": "Owned product roadmap" } ], "publicTraining": [ { "period": "2017", "title": "Overseas social media marketing training", "scene": "Public activities", "content": "Early public training covered B2B social media and overseas marketing methods.", "evidence": "Public source available", "sourceUrl": "https://mp.weixin.qq.com/s?__biz=MzIzMDY0NjYzOA==&mid=2247484796&idx=1&sn=c691b964f1202c57c1ec6c483b9bd20d&chksm=e8b1737ddfc6fa6b30cf5077d7085c8be936cd4cf55949df417c4fec66a1c4d1115a45831d5b&scene=27" }, { "period": "2023", "title": "Videoforce B2B short-video sharing sessions", "scene": "Industrial clusters", "content": "Public sessions helped industrial-cluster exporters understand TikTok and B2B short-video expression.", "evidence": "Public report", "sourceUrl": "https://www.seo.com.cn/news-1411.html" }, { "period": "2025", "title": "Alibaba Business School youth AI camp", "scene": "University / business school", "content": "Connected AI tools, TikTok, and cross-border business for young learners.", "evidence": "Public report", "sourceUrl": "https://mp.weixin.qq.com/s/f_BTbkGhvXaKKbARHDy2LA" }, { "period": "2026", "title": "Thailand cross-border e-commerce faculty training", "scene": "International faculty training", "content": "Shared practical content-production methodology with cross-border e-commerce teachers.", "evidence": "Public report", "sourceUrl": "https://mp.weixin.qq.com/s/XodWEakzlrEHhPAR1t4oJw" } ] } }